The Official CANNES LIONS blog
posted by TS at 7:27 AM
will it get gold if it was another client??
But that's what makes it good. Ads that only work for your brand and no one else. That can only be an ad for Economist. It reinforces it's brand DNA.
I wish I was in a agency that had economist account. any shit you do deserves gold just because have economist logo in there.
this one doesnt have the economist logo in it.
I disagree. Superman is about brawn. An Economist reader is all about brains. The association between Superman and The Economist is flawed.
The ad works best for the economistagreed but only for an ad jury panel and no one else. This idea has been done many a times for different brandshttp://adsoftheworld.com/media/print/bourn_vita_stephanie
sorry here is the linkhttp://adsoftheworld.com/media/print/bourn_vita_stephanie
Isn't it the same volkswagen polo idea? Remember? The VW logo is painted with the Superman "S" colours? Do you see that? Capito?
yeah i agree. Milan will indeed beat M.United next week.
I think i had enough of Economist ads...
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